With locations around the world, Trader Vic’s is a family of restaurants, united by our four cornerstones: Decor, Food, Drinks, and Service. Combined, these define the Trader Vic’s Brand and create the Trader Vic’s experience. To ensure the success of each new restaurant, our team of experienced professionals is dedicated to delivering sincere a...

With locations around the world, Trader Vic’s is a family of restaurants, united by our four cornerstones: Decor, Food, Drinks, and Service. Combined, these define the Trader Vic’s Brand and create the Trader Vic’s experience. To ensure the success of each new restaurant, our team of experienced professionals is dedicated to delivering sincere and personalized service and a flexible support structure to each franchise partner. We are respectful to regional conventions and incorporate local customs without diluting the Trader Vic’s Brand.

Decor
Each restaurant, though consistent in theme and aesthetic, has its own unique personality, and no two are exactly alike. We source the most unusual decor items from around the world including antique tribal masks and tiki carvings, natural exotic materials such as tapa cloth, woven grass wall-coverings and tropical fabrics, indigenous artifacts such as woven fish traps and hand-hewn canoes, and Polynesian-inspired color palettes, lighting fixtures, and furnishings. Our goal is to help each franchise partner create an authentic tropical haven where guests can immerse themselves in a sophisticated oasis of lush sights, exotic sounds and delicious smells in an environment inspired by the South Pacific.

Food
From the beginning, Trader Vic’s has been dedicated to using only the finest ingredients from around the world. Our menu showcases the best of cuisines from around the world including Chinese, Japanese, Polynesian, Vietnamese, Thai, French, and Californian. We strive for authentic preparations and every Trader Vic’s location features our world-famous Chinese wood-fired oven, where meat, fish and fowl are slowly roasted to perfection in the true ‘roti’ tradition. Our comprehensive training programs for both kitchen and support personnel meet the same high standards, and we ensure that every chef candidate is highly seasoned and experienced before receiving a personalized training program.

Drinks
Vic formulated many drink recipes in his lifetime attaining legendary status with the invention of the Mai Tai. We have continued his labor of love by constantly creating new innovative drink recipes, as well as honoring established favorites. Today’s guests at Trader Vic’s can choose from a tempting array of over 200 signature cocktails and refreshing libations. At Trader Vic’s, we mandate strict standards for those tending bar in our establishments insisting on expert mixology and carefully guarding cocktail secrets.

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